Theoretical and Applied Economics
No. 4 / 2011 (557)
Tourism Heritage – An Important Dimension for Assessing|Shaping a City’s Image. Study Case: Bucharest
Bucharest Academy of Economic Studies
Nicolae TEODORESCU
Bucharest Academy of Economic Studies
Ion PÂRGARU
Polytechnic University of Bucharest
Anca-Daniela VLĂDOI
Bucharest Academy of Economic Studies
Codruţa BĂLTESCU
“Transilvania” University of Braşov
Abstract. In a world where, lately, on one hand, more destinations can be “replaced” one for the other and the tourists’ desire to find a mean of expressing their own identities (Morgan, Pritchard, 2004, pp. 50-80) is more and more evident, and, on the other hand, the image is gradually replacing the identity, leads to the fact that the authenticity of every single aspect that one community has needs to be assessed and reassessed from an economical and socio-cultural point of view.
Keywords: tourism destination; tourism image; regional tourism brand; forms of tourism; destination marketing.
Contents
- Linear, Step by Step Managerial Performance, versus Exponential Performance
George MOLDOVEANU
Ion Gh. ROŞCA
- Exploratory Study Regarding the Commercial Credit Policy of Romanian Companies
Cristina-Ionela FĂDUR
Daniela CIOTINĂ
Marilena MIRONIUC
- A Critical Examination of Foreign Aid Policy. Why it Fails to Eradicate Poverty?
Vasile DEDU
Gabriel STAICU
Dan Costin NIŢESCU
- Does Corporate Governance Impact Risk Management System?
Petre BREZEANU
Mohammed Subhi Al ESSAWI
Dorina POANTA
Leonardo BADEA
- Quality Management and the Reform
of Public Administration in Several States
in South-Eastern Europe. Comparative Analysis
Lucica MATEI
Corina-Georgiana LAZĂR
- Transfer Pricing in the European Union
Gheorghe MATEI
Daniela PÎRVU
- The Relationship between Gender Type in Mentorship
and Mentees’ Advancement:
An Empirical Study in Malaysia
Azman ISMAIL
Michael KHO KHIAN JUI
Norshima ZAINAL SHAH
- The Global Economic Crisis. Challenges for SMEs in Romania
Roxana Gabriela HODOROGEL
- Tourism Heritage – An Important Dimension
for Assessing|Shaping a City’s Image.
Study Case: Bucharest
Aurelia-Felicia STĂNCIOIU
Nicolae TEODORESCU
Ion PÂRGARU
Anca-Daniela VLĂDOI
Codruţa BĂLTESCU